Let’s Support the Preservation of Oceans with the Better World Fund!
Manuel: A study by the Cone Cause Evolution, carried out in 2021 which investigated consumer attitudes towards corporate social responsibility and sustainability, found that 85% of consumers had a more positive image of a brand when it supported a charity they care about and were more likely to shop somewhere with proven corporate social responsibility. In our day and age, it has become a moral obligation to be considerate and to bring about impact – notably for the move vulnerable – and positive change.
Philanthropy in art, music, fashion, business and our daily behaviors have become intertwined; we must all be philanthropists in our lives and we must all use our voice and the tools available to us to bring about the political, social, and environmental transformations that the world so desperately needs.
For us and the future generations. Fashion and art are fantastic mediums in this regard.
Nataliya: Climate action and the preservation of the environment and biodiversity are key priorities for the Better World Fund. On the issue of the oceans more specifically, there are many reasons why we should protect them, but let us mention perhaps two critical issues:
a) The Ocean produces more oxygen than the Amazones. The air we breathe: The ocean produces over half of the world’s oxygen and absorbs 50 times more carbon dioxide than our atmosphere.
b) The Ocean regulates the Earth’s climate. Covering 70 percent of the Earth’s surface, the ocean transports heat from the equator to the poles, regulating our climate and weather patterns. If we do not take care of oceans and life under the sea, it is our lives that we endanger. It is important that countries and people realize this.
Manuel: Beyond political, religious, or cultural differences, we spotlight Women’s Rights, Education, the Environment, and Biodiversity. More than ever, we must protect our Planet.
Nataliya: Since 2016, the Better World Fund has been organizing a series of high-level events in key locations in different parts of the world such as the Cannes Film Festival, the Venice Film festival, Los Angeles, Toronto, Monaco, Cairo, New York, Saudi Arabia and at the Dubai Expo 2020. We work together with other influential people from the Cinema, Music, Business, Sports, and Fashion industries.
Manuel: In 2022, we have decided to focus on the preservation of our health and our planet but we care about all humanitarian and sustainable development issues.